Berghs does it again
Berghs does it again…
Filed under: Advertising & Branding, Arts & Culture, Competitions, Design, Event, Industry news, School related, Uncategorized
June 27, 2009 • 12:46 pm 1
Layer Tennis: Battle of the Cursors
We recently discovered a community of designers competing in a sport known as Layer Tennis. This is a battle of wits, design know-how, and time management. And yes, you can get injured. Here’s our inaugural match of Layer Tennis.
The rules of Layer Tennis are simple. Competitors are given 15 minutes to design something on the fly according to a theme. With each subsequent round, each designer must take an element or two from the previous round and embellish upon it. Usually matches last 10 rounds, but since this is our first time, we made it a four round bout. Essentially, this is like a freestyle rap battle where both sides trade jabs with hot keys instead of rhymes.
Our theme: Summer.
Let’s battle.
Round 1: Derek
Round 2: Justin
Round 3: Derek
Final Round: Justin
And there you have it. A relentlessly stressful and intense match of Layer Tennis. Decisions were made until the last seconds. Blood, sweat, tears, and Red Bull were shed. The time constraint made us cut corners, resulting in shoddy photoshop jobs, stupidity, and hilarious ideas. We’re happy with the results.
Lessons learned from Layer Tennis:
1. Have your favorite fonts fired up and ready.
2. Making selections will kill your clock.
3. So will your futile search for stock images.
There will be more matches to come. Thank you for watching.
Filed under: Competitions, Design, Humor, Inspiration
May 13, 2009 • 4:59 pm 0
48 Hour Ad Contest
May 7, 2009 • 9:20 am 0
Update: Future Lions Extended Deadline
May 6, 2009 • 11:48 pm 1
New York Won’t Know What Hit It!
Good luck to our amazing AdKids who are repping AAU at The One Show! Kick some ass you guys!
Filed under: Competitions, School related
April 28, 2009 • 1:41 pm 1
48-hour Ad Contest
A unique chance to attend the Cannes Lions Advertising Festival in France, June 09.
Guest speakers, agencies and workshop leaders include Spike Lee, Steve Ballmer, Kofi Annan, Razorfish, Microsoft, Leo Burnett, BBDO, JWT, AKQA, and many more.
For more information follow the official website.
Filed under: Competitions
April 26, 2009 • 6:20 am 0
Future Lions 2009
The deadline for The Future Lions global student advertising competition is approaching. It is hosted by AKQA in collaboration with the Cannes Lions International Advertising Festival.
The Mission
Advertise a product from a global brand in a way that was not possible five years ago – to an audience you choose.
There are no rules in terms of media or technology, no restrictions around product or target audience and no fee to enter.
We know it’s crazy right now but, if you haven’t yet, we would really encourage you to enter. The students submitting the five winning ideas will win registration to the festival in Cannes, France, June 21-27, 2009, and be honored with a Future Lion Cub as recognition for their creative achievement.
Upon winner’s notification, students automatically win a customized Flip Mino HD camcorder to document their journey to Cannes.
Future Lions will also recognize the Future Lions School of the Year for the individual school landing the most student submissions to reach the final round.
The deadline for submissions is May 4, 11:59 PST.
Filed under: Advertising & Branding, Competitions, School related
